For Brand Partners
Looking for distribution in BC, Alberta, or Saskatchewan? Nova Distribution Group provides the sales representation, market expertise, and logistics infrastructure to help your brand succeed.
Why Nova
Your products get focused attention from experienced sales professionals who know the market and the buyers. No getting lost in a huge portfolio.
We have long-standing relationships with buyers at every major retailer in Western Canada. We get meetings, we get listings, we get results.
We understand the nuances of the Western Canadian market — consumer preferences, regional retailers, competitive dynamics. Local knowledge matters.
180,000 sq ft of warehouse space across three facilities means we can handle your inventory, fulfill orders, and deliver to retailers efficiently.
Regular reporting on sales performance, distribution, and market trends. We help you understand the market and make informed decisions.
We treat every brand like it's our own. Your success is our success. We're invested in building your business for the long term.
The Process
We learn about your brand, products, and goals. You learn about our capabilities and approach. We determine if there's a fit.
We evaluate the opportunity, identify target channels and accounts, and develop a go-to-market strategy for Western Canada.
We formalize our partnership with clear terms covering sales, distribution, pricing, and performance expectations.
Our sales team hits the ground running. We secure listings, fulfill orders, and work to continuously grow your distribution.
Partner Criteria
We're selective about the brands we represent because we want to ensure we can deliver results. The best partnerships share certain characteristics:
Quality Products
Products that deliver on their promise and can compete on the shelf.
Competitive Positioning
Clear value proposition and pricing that works for retail.
Marketing Support
Willingness to invest in trade marketing and promotional activity.
Long-Term Vision
Commitment to building sustainable business, not just quick wins.
Don't see your category?
We're always open to exploring new categories that fit our channel expertise. Reach out to discuss.
FAQ
Requirements vary by channel and product type. Generally, we look for brands with the capacity to support at least $50,000-$100,000 in annual wholesale sales in Western Canada. We're happy to discuss your specific situation during our initial conversation.
We typically work on a margin structure where we purchase product from you at a distributor cost and sell to retailers at wholesale pricing. The specific margin depends on the category, channel, and service level. We'll provide a detailed proposal after understanding your product line.
In most cases, yes — we prefer to be the exclusive sales and distribution partner for Western Canada. This allows us to fully invest in building your brand without competing against other distributors. However, we can discuss specific situations where carve-outs may make sense.
Timeline depends on the retailers and category reset schedules. For independent and specialty retailers, we can often secure listings within 4-8 weeks. Major grocery chains typically have quarterly or semi-annual category reviews, so timing varies. We'll map out realistic expectations during our planning process.
You'll receive regular reporting including: weekly/monthly sales data by account and SKU, distribution tracking (where you're listed), inventory status, promotional performance analysis, and periodic market insights. We also schedule regular business review calls to discuss strategy and results.
Get Started
Interested in partnering with Nova Distribution Group? Tell us about your brand and what you're looking to achieve in Western Canada. We'll follow up within 2 business days to schedule a conversation.
Response Time
We respond to all inquiries within 2 business days
Locations
Vancouver (HQ), Calgary, Edmonton
Partnership Focus
Long-term brand building across Western Canada